A report from Deloitte found that 70% of employees believe that volunteering can boost team morale even more than happy hours. Encouraging a volunteer day in the workplace has benefits such as improving how the brand is perceived and reducing employee turnover.
Nowadays, it has become common for companies around the world to support charities and help those in need. However, those who actively promote volunteering experience even greater advantages!
Volunteering is a part of a company’s social responsibility. It not only enhances the brand’s reputation but also increases employee satisfaction as well as engagement.
These are just a few examples of why volunteering is good for a company’s bottom line. It is a way to enhance corporate culture, foster employee skill development and relations and even nurture a positive work environment. And in times when morale is needed the most, like now, volunteering can provide a much-needed boost. While volunteering may look different when working from home, there are still ways to serve the community as a team.
How Do Corporate Volunteering Programs Benefit a Business?
Volunteering is a win-win for everyone involved. It’s no wonder that successful organizations are encouraging their staff members to give back to the community.
Autodesk and Salesforce, for example, are at the frontline in supporting their employees’ volunteer efforts. Autodesk donates $100 for every 10 hours volunteered, while Salesforce has sponsored over 25,000 programs and invested more than a million hours in volunteering.
As a business owner, promoting volunteerism not only strengthens your brand but also boosts employee morale. These activities also provide excellent opportunities to build valuable connections and expand your network.
Supporting charities and individuals through volunteering can have a significant impact. It not only brings recognition to their cause but also raises awareness. Additionally, your employees have the opportunity to enhance their skills and experience a sense of pride in their achievements.
According to Deloitte, almost 90% of American workers believe that entities involved in volunteering programs offer a better working environment. Moreover, about 77% consider these activities to be crucial for employee well-being. In addition, over one-third of employees agree that volunteering can help them develop new skills, adding further value to their personal and professional growth.
Not to mention, volunteering also comes in handy in attracting and retaining talent. Approximately 25% of American adults dedicate their time and energy to making a positive impact in their communities. As a result, socially responsible companies have an advantage when it comes to attracting talented employees.
Still not convinced? Here are a few more reasons why volunteering is beneficial to businesses.
It Boosts Employee Engagement
Encouraging your team to give back can make a big difference. According to a 2019 study, corporate volunteering offers several benefits, including increased employee engagement. Engaged employees are known to be more productive, loyal, and have a positive impact on the company’s bottom line. In fact, engaged workers have been found to exhibit a 21% higher profitability and are more successful in selling products to customers.
Companies with engaged employees are more successful. They’re up to 17% more productive, have happier customers, and also have fewer employees leaving the company.
Create a Healthier Workforce via Volunteering Programs
Volunteering can have positive effects on employee well-being. A study in 2016 showed that volunteers were more aware of their health and visited doctors for preventive care more often compared to non-volunteers.
Engaging in volunteer activities has been found to reduce stress, alleviate depression, and prevent burnout. This, in turn, improves mental well-being and brings a sense of fulfilment. These benefits contribute to a more productive workforce and lower rates of employee absenteeism.